JULIAN J. SMITH – LONDON A/W 2010 FASHION SHOW

JULIAN J. SMITH

Energetic music set the perfect mood for the mixture of Central American native/Scandinavian “Ice Princess” which encapsulated Julian J. Smith’s AW10 collection this year at LFW.  Although unusual, the combination was perfectly harmonic as Smith’s models strutted the runway.  Decked out in pixelateddiamond prints with a traditional Native American color story (think turquoise, mustard and petal pink combined with pops of black), each look was shown with fringed booties, and a  futuristic-looking plastic headband. Shiny, black, silver, and acidy-green on puff-sleeved frocks and graphic splatter prints on blocked dress panels generated a sort of “robotic” look, rounding out the collection’s point of view.

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FASHION WEEK COVERAGE & VIDEOS DIRECTED BY INDIRA CESARINE

PHOTOGRAPHY & VIDEOGRAPHY BY EARNEST AREGAL SALGOT & DANIEL HERENDI FOR XXXX MAGAZINE

TEXT BY KATIE THURBER, EMMA WATKINSON & JENNY BLUMENTHAL