ANN SOFIE BACK – LONDON A/W 2010 FASHION SHOW

ANNE SOFIE BACK

Fascinated by virtual representation, designer Anne Sofie Back was inspired by her virtual avatar in popular game, Second Life for a conceptual collection. Muscles were a recurring motif emphasizing the exaggerated body forms the online alter egos take. White transparent tulle gowns were paired with black jerseys whilst daringly cut gray suede dresses raised a few eyebrows.

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FASHION WEEK COVERAGE & VIDEOS DIRECTED BY INDIRA CESARINE

PHOTOGRAPHY & VIDEOGRAPHY BY EARNEST AREGAL SALGOT & DANIEL HERENDI FOR XXXX MAGAZINE

TEXT BY KATIE THURBER, EMMA WATKINSON & JENNY BLUMENTHAL